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January 22, 2018
Professor Baaken appointed as external examiner at two Ph.D. defense at VU

December 15, 2017
Findings from the Largest Study on University-Business Cooperation in Europe Launched in Brussels

Science-to-Business Marketing Research Centre granted funding for three Erasmus+ Projects.

August 08, 2016

The S2BMRC proudly announces that three Erasmus+ project proposals have been accepted. With a total funding budget allocated to S2BMRC of 264.400 € the projects will facilitate future growth and sustainability of the centre.

The three projects are:

IE-WEXHE – Integrating Entrepreneurship and Work Experience into Higher Education

IE-WEXHE is a partnership of universities, international business and European organizations. The goal of the project is to facilitate the connection between higher education and labour field based on work-related learning through internships, traineeships and entrepreneurship. It focuses on small and medium enterprises, which are by far the largest employer in Europe. The objective is to develop 12 reproducible, per nation customizable modules. These modules cover four academic areas. Given the current labour market situation a special focus will be put on human sciences.
Coordinator of the project is the Groningen University. It will run for three years.

RIESAL – Red para el fomento de la Internacionalización de la Educación Superior en América Latina

The objective of the project is to enable the institutionalization of a regional network for the Internationalization of Higher Education in Latin America. The aim is to integrate other key players into the Latin American university system.
The project will be led by Guadalajara University in Mexico and will run for two years.

Tomorrow´s Land

The goal of Tomorrow´s Land is to develop the next generation of social innovators fully capable of influencing and contributing to the development of a better, more inclusive and innovative society. In order to do so, Tomorrow´s Land will deliver a high quality MOOC to support the development of key knowledge and competences required for the future social innovators to succeed. The project will be led by South Sefton Development Trust, UK, and will run for two years.


For more information, please contact:

Prof. Dr. Thomas Baaken
Managing Director of the Research Centre "Science Marketing"

Professor in Technology Marketing and B-to-B Marketing at Münster University of Applied Sciences

+49 (0) 251 83-65690

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