Home    Newsletter & media    Login    Contact
November 17, 2017
Science-to-Business Marketing Research Centre at ICERI 2017

November 14, 2017
Battling the Dragons – Student Innovation Challenge

Professor Baaken appointed expert for the “International Research Marketing for Germany” by the Federal Ministry of Education and Research

July 28, 2015

The Federal Ministry of Education and Research (BMBF) plans to intensify and refine its activities in the field of international research marketing. The development of the new strategy and its implementation shell be supported by a strategic expert group. Global competitiveness and an international appeal are central characteristics of a strong research location like Germany.

A “consortium research marketing” consisting of DAAD (Deutscher Akademischer Austauschdienst), AvH (Alexander von Humboldt-Stiftung), DFG (Deutsche Forschungsgemeinschaft) and FhG (Fraunhofer Gesellschaft) will run the “International Research Marketing 2016 – 2020” campaign: https://www.bmbf.de/de/initiative-research-in-germany-land-of-ideas-266.html

Because of his vast expertise, Professor Baaken has been appointed as a member of the strategic expert group. The group will assist the BMBF with the development of the research marketing concept of the Federal Republic of Germany. The BMBF promotes international research marketing activities, in order to increase the international awareness and image of research in Germany.


For more information, please contact:

Prof. Dr. Thomas Baaken
Managing Director of the Research Centre "Science Marketing"

Professor in Technology Marketing and B-to-B Marketing at Münster University of Applied Sciences

+49 (0) 251 83-65690

Learn more about us

Our 2015 brochure
in English

Key initiatives

The State of University-Business Cooperation
Our project, our portal

S2B publication list
Browse through our publications
© Science-to-Business Marketing Research Centre Legal notice