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Science-to-Business Marketing Conference 2014: Cross Organizational Value Creation



April 21, 2014

Once again the European Union Innovation Scoreboard 2013 ranked Switzerland at the top of the most innovative countries in Europe. Switzerland has by far the greatest innovative capacity in Europe. At the upcoming 13th Science-to-Business Marketing conference, taking place near Zurich, Switzerland, from June 2 – 4, we are going to share with you the Swiss approach to innovation.

Modern collaboration relationships, where research institutions are involved as well, lie at the heart of the conference. The event aims to explore in depth how these new cooperative networks work, and facilitate the creation of new ones.
The conference brings together experts from research institutions, industry and intermediaries (e.g. TTO) to help foster a powerful environment of dialog and collaboration.

So, please join us for one of Europe’s key events on collaborative innovation, design thinking and business models, featuring a blend of inspiring speeches, interactive workshops, various track sessions, panel discussions and interesting social activities.

The traditional gala dinner will be held at a truly unique place. The Schloss Laufen, a heritage castle directly situated on the Rhine Falls, Europe’s largest waterfall, offers possibly the finest view of the Falls. The dinner itself will be in a free-flowing buffet style format which will enable you to circulate and give you a chance to forge new friendships and renew old ones. The food will be a medley of modern international cuisine and the open bar will offer you unlimited beer and wine. And that’s not all – there will be live DJ music, loud enough to keep your feet tapping and quiet enough to encourage conversation.

Finally, don’t forget to sign up before April 25 in order to benefit from the early bird fee. We are looking forward to welcoming you in Switzerland.

Contact


For more information, please contact:


Prof. Dr. Thomas Baaken
Managing Director of the Research Centre "Science Marketing"

Professor in Technology Marketing and B-to-B Marketing at Münster University of Applied Sciences


+49 (0) 251 83-65690
Email


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